Stepping in front of a microphone is daunting for anyone, whether you’re a seasoned professional or it’s your first time in front of the media.
Preparation is essential and the power of the “dry run” lies in the confidence it gives you to ensure your message comes across with clarity and impact.
Turn preparation into confident performance with expert media consultancy and advice
Our media consultancy services
Interview Preparation
Before you pick up a microphone or sit down with any journalists, step into a safe, no-pressure environment where Aileen takes on the role of a journalist, asking you every question you might face to provide honest, constructive feedback.
Including recorded video and audio interviews, playback, learn what to expect when appearing for an interview, what journalists are looking for and how to stay on message and composed throughout your interaction.
Strategic Planning
Effective planning is more important than ever when preparing a media strategy.
We will work directly with you to develop a comprehensive media strategy, map out each stage of your initiative, anticipate questions, prepare responses and position your story to reach the right audience with clarity and impact.
Key Message Development
Whether you’re preparing for an interview, planning a new launch or writing a press release, your message needs to resonate.
Together, we’ll get to the core of your message to clarify what you’re really trying to say.
From refining your key talking points to ensuring consistency and clarity, we’ll make sure your message is memorable, engaging and effective.
Media consultancy designed for…
PR Professionals looking for expert advice and support in preparing clients for new and challenging media interviews.
NGOs and Charitable Organisations interested in expanding their mission to a wider audience and navigating media opportunities with confidence.
Nonprofit Leaders & Executives who want to strengthen their media presence and represent their organisations with conviction and composure.
Communications Teams seeking expert guidance on strategic campaign planning and developing clear, impactful messaging.
What Clients are Saying
"I have worked with Aileen O'Meara as Communications Consultant for the Irish College of GPs since the onset of the COVID-19 pandemic. She provides a high level of professionalism, judgement and strong insights into how the media works. She provides comprehensive interview preparation for print, radio and television and provides finely honed professional guidance and strategic responses to media requests and demands."
Dr Diarmuid Quinlan, Medical Director of the Irish College of GPs
“Aileen is an experienced trainer whose sessions are practical, engaging, and easy to follow, guiding participants through how to plan, capture, and edit high-quality videos while on the move. In addition, Aileen has taught the Presentation Skills module on the PRII Diploma for several years, equipping future PR professionals with essential online presenting skills.”
Robert Farrell, Head of Training & Development, Public Relations Institute of Ireland
Read to get started?
Whether you're preparing for media interviews or refining your message, we're here to help.
Contact us to arrange a consultation